Marketing Automation Strategy

Marketing Automation is more than a technology implementation. We work with you to develop goals and the right marketing automation strategy for your company.

Marketing Automation Strategy and Concept

Definition of data structures & processes

Requirement concept and technology selection

More efficiency in your marketing!


With automation to more efficiency

A central objective of Marketing Automaton is to save process costs
and to reduce manual efforts. By using marketing automation, your marketing activities become scalable and the quality and quantity of your leads increases sustainably.

Benefit from our expertise from over 300 consulting projects

Are you having trouble selecting the right marketing automation software or implementing individual, multi-level communication routes?

This is exactly where our core competence for marketing automation comes in. We support you from planning and conception to system implementation and technological implementation as well as performance optimization of campaigns. We know the strengths and weaknesses of the various tools and CRM systems. At the same time, we are able to assess very precisely which requirements arise from your business today and in the future, so that the new tool will still suit you tomorrow.

Microsoft Dynamics 365 Marketing is the new marketing automation tool within the Microsoft Dynamics 365 platform. The solution can be used in conjunction with Dynamics 365 Sales or stand-alone. Therefore, the solution is especially interesting for users who already use Microsoft Dynamics 365 to map all customer-related data and interactions collected in one platform.

In addition to classic marketing automation functions, HubSpot can also be used as a content management system, offers its own CRM and service module, and thus maps the entire customer journey. It is therefore attractive for small and medium-sized companies as an all-in-one solution. However, HubSpot also offers many interfaces to common CRM systems and has recently become multi-client capable. Users appreciate the intuitive usability.

Need support implementing a new system or want to optimize how you work with your current system? Consultants are happy to support you – contact us directly.

The Evalanche marketing tool offers outstanding functions in the design of e-mailings and landing pages and has been expanded to include lead management and campaign automation. Many users also appreciate the TÜV certification and the data storage exclusively in Germany.

If you already use MS CRM or want to combine the implementation of MS CRM with the implementation of marketing automation software, you should take a look at ClickDimensions. This tool integrates directly with your MS CRM to provide an end-to-end user experience.

Need help implementing a new system or want to optimize how you work with your current system? Consultants are happy to support you – contact us directly.

With the native, highly integratable Agillic Customer Marketing Platform, marketers can automate digital interactions and campaigns and deliver hyper-personalized information and offers along the individual customer journey at a highly scalable level. They provide their target groups with an optimal experience in every channel, acquire new customers, increase up- and cross-selling and reduce customer churn dramatically and always demonstrably.

Agillic is one of the leading software providers in Scandinavia.